Brand
The logos, the colours and the spelling. Everything here is the current artwork — send this page rather than attaching files to an email.
Use them to refer to R4WRUN — on a start list, a results page, a poster, a press piece, a sponsor board. Use them as they are: don't redraw, recolour or rebuild them — if colour is the problem, there's a single-colour set for that. Anything that would read as R4WRUN endorsing a product needs a word with us first.
Which file?
Four versions, one family. The lockup is the default. The mark is for squares. Single colour is for where colour can't work. The QR code is for print that should open the app. Start from where the logo is going:
The lockup
The horizontal wordmark, and the default choice. Two files, one per background — the word is white inside a gold rule, so on anything pale you need the dark-ink twin or the word disappears.
Clear space
Keep space equal to the height of the R free on all four sides. Nothing crosses the gold rule — not a photo edge, not another logo, not a caption.
Smallest size
24 px tall on screen, 8 mm in print. Below that the 4 stops reading as a 4 and the mark is the better choice.
Vector
The lockup exists as PNG only, at 1200×600 — enough for slides, web and most print. Ask us if you need it as vector or at a larger size and we'll cut one.
The mark
The square badge, for anywhere the lockup is too wide — an avatar, an app icon, a sleeve, a timing screen. It carries its own black plate, so one file works on any background.
Single colour
For the jobs full colour can't do: over a photo, on the yellow, one-ink print, a sponsor wall where every logo is mono. The gold rule and the letters become one ink and the inside goes clear. White or black — never grey, gold or the accent. Full colour stays the default; reach for these only when it can't sit on the background cleanly.
Lockup
Mark · Outline
Rule and letters, plate clear. Reads as the mark down to 32 px.
Mark · Solid
Plate filled, letters knocked out. Holds up smaller, and stitches and engraves cleanly.
Outline 64 32 24 16 Solid 64 32 24 16Smallest size
Outline mark: 32 px on screen, 12 mm in print. Solid mark: 16 px, 6 mm. The single-colour lockup follows the full-colour one — 24 px, 8 mm.
Over photos
Put the white file over the darkest, calmest part of the frame. If the photo is busy behind it, lay a dark scrim under the logo rather than reaching for a heavier file.
Production
The mark SVGs are the original vector paths used as a mask over one fill, so they scale cleanly. Some print and embroidery software wants plain filled shapes instead — release the mask in Illustrator or Inkscape, or ask us for a flattened file.
QR code
Opens r4wrun.com, with the mark in the middle. For posters, start lists, bibs and screens at the venue.
Printing it
At least 2 cm wide in print, and keep the margin around it free. The yellow file is the one to print: light-on-dark codes — the black and transparent-yellow files — work on modern phones but a few older Android cameras won't read them. Scan your proof before it goes to the printer.
The name
One spelling in running text, and the 4 is not optional.
R4WRUN — one word, all caps, in every sentence, headline and caption. The domain stays lowercase: r4wrun.com.
Not RawRun, Raw Run, R4W Run, R4W-RUN or r4wRun.
Colour
Yellow on near-black. Tap a value to copy it.
The accent is a fill. It sits at roughly 1.4:1 against white, so yellow type on a pale background is not readable — put the yellow behind black text instead.
Type
Two faces, both free.
1:24.507
Anton
Headlines, bib numbers, race times — anything that should read like it's moving. Google Fonts
Don't
- Recolour the logos, or fill the gold rule. The single-colour files are the only exception — white or black, as supplied.
- Tint a single-colour file grey, gold or the accent. One ink means white or black.
- Put the white file on anything pale, or the black file on anything dark. Use the one that contrasts.
- Mix full colour and single colour in the same layout.
- Stretch, squash, rotate or shear them. The italic slant is already in the file.
- Add a shadow, glow, outline or gradient.
- Reset the wordmark in another typeface, or set the name in Anton and call it the logo.
- Lay the full-colour lockup onto a photo. Use the white single-colour file, with a dark scrim if the photo is busy.
- Build the logo into your own product's name, icon or wordmark.
Something missing — a vector lockup, a partner badge, a different crop? Tell us and we'll add it here.
© 2026 R4WRUN. The name and the logos are ours — the rules above are how we ask that they're used.